Bachelor of Fine Arts in Graphic Design

The Bachelor of Fine Arts in Graphic Design Program provides an intensive learning environment that challenges students to be globally aware, creative, collaborative and adaptive. Students combine traditional design strategies and emerging technology to problem solve with creative solutions for a broad range of media applications. The Graphic Design Program uses hands-on, project-based learning to help students gain a strong understanding of individual course goals while demonstrating tangible, measurable outcomes. Projects are specifically designed to reflect ‘real-world’ scenarios and build on the student’s level of knowledge while fostering an understanding of the material and professional expectations.

The 120 semester credit bachelor of fine arts in graphic design prepares students for a broad range of career paths within the field of design including both traditional design and new media. The program consists of 63 semester credits of core coursework which includes internships opportunities, developing both technical skills and the creative problem-solving methodologies required for the industry and 12 semester credits in business courses designed to cover business practices within the industry and to foster a strong commitment to creativity, professionalism, ethics and enterprise. Students are exposed to photography, visual journalism, film and video in cross platform curriculum. In addition, students take 45 semester credits in general education.

Core courses include*:

  • History of Design
  • Drawing for Designers
  • Fundamentals of Digital Design
  • Visual Design
  • Fundamentals of Typography
  • Design and Illustration 1
  • Design and Illustration 2
  • Web Design 1
  • Typography and Publication Design
  • Brand & Identity Design
  • Photography and Video for Designers
  • Packaging and 3D Design 1
  • Advanced Publication Design
  • Advertising Design
  • Design Lab 1
  • Portfolio and Senior Seminar
  • Design for New Media

* Course offerings are subject to change.

Among these elective course options are*:

  • Advanced Digital Illustration
  • Digital Prepress
  • Web Design II
  • Packaging and 3D Design II
  • Publication Lab
  • Web Design III
  • Brand and Identity Design II
  • Design Lab II
  • Advertising Lab
  • Industry Internships

* Full elective listings are available in the course catalog. Course offerings are subject to change.

Upon completion of the Graphic Design Program, students will be able to:

  • Explore, identify, research and analyze a variety of diverse communication problems. (Adept)
  • Understand fundamental design elements, principles and theories to complete an effective outcome. (Adept, Visual Literacy)
  • Use critical thinking to achieve creative typography and communication. (Problem Solver, communication)
  • Demonstrate technical proficiency. (Adept)
  • Problem-solve and create complex web projects that include a variety of technologies and imaging solutions. (Problem Solver)
  • Communicate both verbally and in writing to present creative and effective business communication. (Communicate)
  • Demonstrate skills for collaboration with both colleagues and clients. (Collaboration)
  • Demonstrate Ethics and Integrity. (Ethics)
  • Exhibit time and financial management skills to meet project parameters. (Ethics, Adept)
By Oneil Mabile

For accreditation information for this and other Brooks Institute programs, please visit our Accreditation & Affiliations page.

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